Well I just asked the question during the "Getting Ready" panel at the
ICANN 41 meeting.
keep in mind that the venues for asking precise questions for the
purpose of obtaining accurate answers of record are tdg-legal, or
the saturday gnso gtld hours ("the kurt show").
Q: How much on top of the $185K is required for a new gTLD
zero, in applicatin fee,
more, where the applicant seeks extended evaluation,
more, where a party with standing pays an objection fee and the
applicant choses to contest the objection ("loser pays" model),
... (multiple objections are possible, though they may be
consolidated).
there are service level agreements that have cost consequences.
there is a continuity instrument requirement, which creates a
funding requirement, and upon the event triggering "continuity",
a cost to the applicant.
the current number is three years of operating cost, which is
the likely source of your panelist's unreflected response, but
the actual functional requirements for continuity are not yet
defined, and therefore not fixed costs, and there are means to
reduce these substantially.
how fully informed an answer did you really want at an intro
event staffed by commercial service or application services
providers?
keep in mind that the venues for asking precise questions for the
purpose of obtaining accurate answers of record are tdg-legal, or
the saturday gnso gtld hours ("the kurt show").
"Kurt Show" that's a good one.
I was not expecting any elaborated response, just see if anybody on
that panel had a number in mind.
It is not an easy question to answer, and I'm not referring about the
cost of the application per se, there is some level of misinformation
(fed by some media outlets) that with the new gTLD program if you want
a .COM you pay $8.99 (or whatever is the offer of the day), do you
want your own .BRAND you pay $185K, which as you know is not exactly
right.
Then the actual question, besides the application fee, is how much
dough you need to play on the gTLD game, and I'm not talking about
community oriented, etc.
Lets say I want to apply for .WINE with commercial purposes, then what
is a ballpark figure for the funds/investment required ?
Lets say I want to apply for .WINE with commercial purposes, then what
is a ballpark figure for the funds/investment required ?
I wouldn't try it with less than a million bucks in hand. Beyond the
ICANN application nonsense, you'd also want to budget something for
running and promoting it for however long it takes to verify that it
was a silly idea and then go bust.